Considerations
Socialize and Achieve Buy-In for the Plan
- Articulate business strategy, delivery, operational readiness, regulatory impacts, and fraud and risk controls
- This will differ depending on strategy
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Address areas of strategy, delivery, operations, compliance and risk in your communication
- Communicate full plan to entire organization
- Identify who is responsible at each stage
Ensure Communications Match Organizational Culture
- When deciding to move forward with faster payments initiatives, resistance may be encountered. View this as an opportunity to illustrate the benefits of a faster payments initiative
- One key to communication is addressing any cultural changes
- Successful implementation may only be achieved with buy-in from all areas of the organization. An inclusive communications plan will ensure successful implementation of the new strategy
You may wish to consult existing sources pertaining to organizational culture. One example is Brightline Guiding Principles found at: https://hbr.org/sponsored/2017/10/deliver-a-strategy-that-works-by-managing-culture-and-communication
Identify Types of Education Needed for Internal Audiences
- Education is not one size fits all
- Types of education will need adjusting based on audience, subject matter expertise, essential job responsibilities and internal organizational structure
- Education methods could include newsletters, in-person or distance training, and small group learning
Resources to Inform Strategy
- Nacha
- Payment Associations
- Federal Reserve
- The Clearing House
- Other platform providers
Chart: Assessing Your Strategy
Questions to Address |
Areas of Consideration |
Objections/Questions |
Benefit |
---|---|---|---|
Who is the potential user? Consumer? Business end user? |
Security, KYC, customer due diligence, onboarding, fraud prevention, underwriting, user management and password recovery |
Does solution work for all customers? |
Solution will solve a problem for our customer/member |
Authentication |
Security, good funds, CX, directory and ubiquity |
Does this solution integrate with our existing systems? How do we prevent fraud? |
Reduces friction for end-user |
Messaging and information with payment |
Data management, messaging requirements, data management failures and/or failure of message |
Do we need additional staff? |
Consumers expect more information with payments |
Faster payments mechanism |
System uptime, cost, encryption, legal compliance |
Is there additional compliance requirements? |
Faster payments in the U.S. are gaining adoption |
Availability and settlement |
Legal compliance, 24/7/365, liquidity |
Why is this better? How does it work? Will this change our settlement process? |
Reduce risk to financial institution; |
Consider What Similar-Sized Organizations Are Doing Or Have Done
- Prepare talking points based on your research
- Be prepared to supply substantiated data to address concerns
- Understand the expectation of profit versus cost to implement
- Remind your organization that faster payments could represent another service to meet customers’ needs and grow your business